Sunday, 5 May 2013

Matching?

Irritated the other day by this advertisement on the tube from the dating outfit Lovestruck.

Whoever prepared the image has, for some reason, inverted the image from side to side and the twin towers of St. Paul's appear in the east instead of in the west where they belong.

Was it an accident or does one, with modern technology, have to do such a thing on purpose? Had the artist been outsourced to Bangalore, from where he or she could not be expected to know too much about the London skyline. Or, if there was a purpose, one asks oneself what purpose could that possibly be? One can only hope that their love matching algorithms are better crafted.

See for yourself at http://www.lovestruck.com/london/ - provided, that is, that you are the sort of fun loving genuine person which this organisation appears to cater for. Or, even more challenging, in the words of the New York page, 'someone amazing, fantastic, awesome, beautiful'.

PS 1: a rather complicated possibility now occurs to me. That the error is deliberate, intended to catch the eye of the sort of discerning, knowledgeable Londoners whom they want to sign up. All publicity is good publicity sort of thing.

PS 2: another irritating advertisement is the pop up from Oracle I seem to get two or three times a day asking me if it is OK to update the Java code on the PC, blanking the screen before it pops up to make sure that I attend to the thing. Eventually I dare say that I will find out how to deal with this, but the black spot on the Oracle file will stay there.

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